Dressed by celebrities and inspired by modern-day aristocracy, GASANOVA is all about effortless elegance with a fun twist. Join the ranks of Gigi Hadid, Paris Hilton, and many others who adore our class and charm.
GASANOVA is a brand of ready-to-wear apparel born in Donetsk, Ukraine.
Inspired by iconic fashion figures and reminiscent of modern-day aristocracy, GASANOVA's signature aesthetic is a delightful blend of class and effortless elegance, with an exciting twist. Far from being minimalist, GASANOVA embraces bold colours, textured materials, and even rhinestones. Striking a balance between casual everyday wear and stand-out party styles, the brand prides itself on exceptional quality and a unique interpretation of seemingly classic pieces. GASANOVA suits, designed with meticulous detail and professionalism, are luxurious staples in both men's and women's wardrobes. The brand's iconic line of crystal-adorned gowns and accessories is designed to ensure one stands out in any crowd.
Established in 2013 by Elvira Gasanova, the brand began with just two team members – the designer herself and a skilled seamstress to ensure top-notch garment production. Their initial collections, rich with intricate hand-made details, served as a hands-on training ground for the designer. "When I first started designing a collection, I was nervous about not being able to independently design and sew, but then I realised that my role is as much creative as it is practical. The key is to assemble a talented team who understands my vision," reflects Elvira Gasanova.
Proudly made in Ukraine, GASANOVA is a staunch supporter of local production and is committed to sustainable development.
Over nearly a decade, the brand's pieces have found their way into the wardrobes of thousands of GASANOVA girls, including celebrities such as Gigi Hadid, Kourtney Kardashian, Toni Braxton, and Paris Hilton, to name a few.
GASANOVA and its unique style have been mentioned in top-tier publications such as The New York Times, Daily Mail, Vogue, Harper's Bazaar, W Magazine, ELLE, Marie Claire, and Glamour.
The brand is represented in 12 stores globally and has four of its own franchises.
Made in Kyiv. With love from wartime Ukraine.